This post should not be considered as just a mere rant. This actually works for job interviews and in my experience of the few that I have attended, it has certainly got the positive attention of the recruiter. So, how does it work? By definition, blogging can be at different levels – personal – which is focussed on personal likes/dislikes etc and hence, is already driven by some niche. The other end of blogging is – professional blogging – which is primarily done by people who earn their bread and butter by means of blogging. Such are writers who majorly write about specific areas – such as Technology, Blogging, Making Money Online, Entertainment, Television, Pop culture etc. They are the next generation of press reporting, and arguably pose a threat to the traditional news reporting. Such is the impact that News reporters and the likes have resorted to Blogging online. So, coming back to the question is how does Blogging add value to one’s resume?
Let’s deal the sections separately. First up – personal blogging.
Personal blogging is about finding individuality and one’s own personal interests and chronicling them. It can be a mere note about a day’s random event or a personal comment on a political event. A recruiter is interested in the specific skillset that a candidate brings to the table. But in addition to that, recruiters are also interested to see the all-round personality of a candidate. Blogging as a hobby infers a person’s ease at expressing oneself, command over language and written communication skills. If he/she is a podcaster or a vlogger, the communication skill goes beyond just the writing board. A keen interest over a particular topic also reflects personality and knowledge. These are indeed plus points which go in favour of the candidate.
Next up - Professional Blogging.
Pro-Bloggers, as we like to call ‘em, are often well connected in their niche networks via social network groups and hence, know more of their business closely. For e.g. tech bloggers participate in various events, expos and discussions online and offline to interact with their peers and seniors. Also, they market and advertise their own small venture and have a crystal clear view of their business model.
The question is: Where and why would a Pro-Blogger go for a job?
Most pro-bloggers, because of the fact that they earn their living via blogging, are offered jobs in publications or their online versions because of their body of work and also because of their contacts, and the audience that the blogging medium targets which traditional media cannot.
I hope this post has been helpful and has inspired you to churn out some good posts, and in case you still do not have a blog, seriously, go start one. Let us know when you do.
Image courtesy: JustinBess